the Book
This book is written for students all over the world and everyone who works in the MICE industry.
Author
Gebert Janssen studied music at the ArtEZ conservatorium in the Netherlands. After his study he ended up in the events industry, where he has been active in the last 23 years. As founder and CEO he manages offices of the Party- & Eventarchitect in Germany, the Netherlands and Belgium. This agency designs and cares for a wide range of event marketing-, live communication-, business events and incentive travel for different branches of the German, Polish, Surinam, Czech republik, Dutch and Belgium businesses.
The last 10 years Gebert is also lecturer at TIO University of applied sciences. He is responsible for the courses Event management, Event marketing, Imagineering, MICE and Conference management, Safety and logistics in events. Every year he motivates many students for the event- and MICE business.
In 2013 and 2017 Gebert received the Crystal Award for organizing the most Exceptional Travel Program in Africa and the Middle East and Europe.
Many organizations and Universities know Gebert as a educational, motivational and inspiring speaker. His presentations are always very useful in practice.
(some examples: Asian Mice Forum – Taipei, EFEA – St Petersburg, MIS – Madrid, Site – Edinburgh, IMEX – Frankfurt, SITE global conference – New Delhi, Ice of Mice – Istanbul, MICE East Africa – Addis Abbeba, Site meeting, Warsaw, SITE Global Conference – Panama, Business Tourism Scotland Conference – Glasgow, World Miceday – Qingdao)